Tuesday, March 24, 2015

The headline writer's challenge

The headline writer knows the score;
His job? Describe the story's core.
The words he chooses must impart
The meaning at the story's heart.

On deadline, tense, he conquers dread
As pressures mount to move ahead;
Words flood his mind at breakneck speeds
To tell the reader what he needs.

Despite his zeal, words he selects
May leave the reader lost, perplexed.
His challenge will not go away;
He has to face it every day.

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